The OER Knowledge Cloud makes use of cookies. By continuing, you consent to this use. More information.
MOOCs: A viable business model?
Book Chapter
Publisher Open education: From OERs to MOOCs, Springer-Verlag Berlin Heidelberg
Series Lecture Notes in Educational Technology
Chapter 13, Pages 241–259
Published August 2016

ABSTRACT
MOOCs are complex and expensive objects, which, contrary to ordinary courses, require a full team, to be created. There is a large gap between building and delivering a few MOOCs and systematically transforming a conventional teaching into MOOCs. Being expensive any long-term project, based on MOOCs, cannot be launched without a business model. This is the theme of this chapter. We will first estimate the cost of a MOOC and explain why most universities do have neither the finances nor the manpower to systematically transform their teaching and massively create MOOCs. No business model can be fund without new means of financing: cooperation among universities, donators, special funding… We will explain the complementary roles of MOOCs providers and of MOOCs creators and explain why they do not have other choice than to work together and find complementary business models. In a last part we will show, through some examples, emerging business models for both the providers and the creators. The future of MOOCs and online learning is closely linked to the consolidation of these business models.


ISBN: Hardcover 978-3-662-52923-2
ISSN: eBook 978-3-662-52925-6

Refereed: Yes
Rights: © 2016 Springer International Publishing AG



Click a star to be the first to rate this document


POST A COMMENT
SIMILAR RECORDS

Actas de la Jornada de MOOCs en español en EMOOCs 2017 (EMOOCs-ES)
Kloos, Carlos Delgado; Alario-Hoyos, Carlos; Rizzardini, Rocael Hernández
Los MOOCs (Massive Open Online Courses – Cursos Online Masivos y Abiertos) han supuesto una revolución en los sistemas educativos tradicionales, al permitir ofrecer una educación abierta global y de calidad, pero ...
Match: SPOC, MOOC

An OER online course remixing experience
Mallinson, Brenda; Krull, Greig
This paper describes the authors’ experience of remixing two existing OER courses to provide an OER course for a particular purpose and context. The developing country target environment is stated as well as the ...
Match: online course

The rise and fall of the “Massively Open Online Courses”
Laaser, Wolfram
The paper summarizes the actual debate about “massive open online courses” (MOOC), a concept that swept over like a “Tsunami” to European educators and universities since its first development in 2008. The ...
Match: MOOC

The "Promises" of online higher education: Profits
Campaign for the Future of Higher Education
With so much national focus on the “promises” of online higher education to expand access and to reduce costs, one truth about online higher education rarely mentioned is that it is big—Very Big—business. ...
Match: MOOC

How much OOO in your MOOC?
Kuna, Maja; Parrish, Patrick
Il formato MOOC (Massive Open Online Course) continua a creare numerose riflessioni, soprattutto in merito alla sua capacità di raggiungere tanti utenti contemporaneamente e all’uso innovativo delle nuove tecnologie. ...
Match: MOOC

Preparing faculty for teaching a MOOC: Recommendations from research and experience
Richter, Stephanie L.; Krishnamurthi, Murali
Due to the increasing popularity of Massive Open Online Courses (MOOCs) more faculty and institutions are exploring MOOCs. Faculty often seek help from campus units such as Faculty Development centers to handle the ...
Match: MOOC

Hei Mookie! Where do I start? The role of artifacts in an unmanned MOOC
Ponti, Marisa
Three artifacts were examined in a Massive Open Online Course (MOOC) called Mechanical because there is no professor to offer the course. Employing the notion of inscription from actor-network theory, the ...
Match: MOOC

Learning designers in the ‘Third Space’: The socio-technical construction of MOOCs and their relationship to educator and learning designer roles in HE
White, Steven; White, Su
Massive Open Online Courses (MOOCs) are frequently portrayed as “agents of change” in higher education (HE), impacting on institutional practices, processes and structures throughout HE. However, these courses do ...
Match: MOOC

A design guide for open online courses
Pratt, Dave; Schmoller, Seb; Jennings, David; Buckman, Will; et al.
This guide is a comprehensive summary of how we went about creating Citizen Maths, an open online maths course and service. The guide shares our design principles and the techniques we used to put them into ...
Match: MOOC

MOOCs - A review of the state-of-the-art
Yousef, Ahmed Mohamed Fahmy; Chatti, Mohamed Amine; Schroeder, Ulrik; Wosnitza, Marold; Jakobs, Harald
Massive open online courses (MOOCs) have drastically changed the way we learn as well as how we teach. The main aim of MOOCs is to provide new opportunities to a massive number of learners to attend free online courses ...
Match: MOOC